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Wording


Mit dem richtigen "Wording" kann man ja bekanntlich viel erreichen. Gerade eben habe ich ein Angebot bekommen, in dem nicht "Preis" oder "Kosten" sondern "Investition" stand. Und das war so ganz und gar unpassend an dieser Stelle, daß es schon auffällig war.

This entry was posted by Marco Gabriel on Thursday, September 11. 2008 at 14:29. and is filed under Alles bleibt anders. You can leave a response, or trackback from your own blog.

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Wording in Newslettern
Argh.

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